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“抖音”:科技馆科普教育传播新渠道
常佳
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摘要:
抖音APP的走红给科技馆的科学传播方式带来新的机遇与挑战。本文基于抖音作品的特征,分析了科技馆开发抖音作品的意义,并对国内科技馆抖音平台应用现状进行了调查和分析,提出利用抖音进行科学传播的发展思路和策略。
关键词:  科技馆;抖音;科学传播;发展对策 “Tik Tok”:The New Channel for Science Education and Communication in Science and Technology Museums Chang Jia
DOI:
基金项目:
“Tik Tok”:The New Channel for Science Education and Communication in Science and Technology Museums
Chang Jia
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Abstract:
As one of the most popular mobile video apps in China, Tik Tok now brings new opportunities and challenges to the mode of science communication in science and technology museums. Based on characteristics of Tik Tok videos, this paper discusses the significance of creating Tik Tok videos in science and technology museums, investigates and analyzes the application status of Tik Tok platform in domestic science and technology museums, and puts forward development ideas and strategies for science communication by using Tik Tok APP as well.
Key words:  science and technology museums, Tik Tok APP, science communication, development strategy

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