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主题展内容构建及叙述策略
宋向光
0
()
摘要:
主题展以目的为导向,通过对主题相关素材的展示与解读,回应公众关心的当下社会发展问题。本文讨论了主题展的模式、内容构建路线及叙述策略,提出主题展要以公众关注的“问题”为导入,以科学知识为支撑,以观众自身经验为出发点,以未来发展为导向,以提供解决方案或思辨路径为线索,以观众态度转变为目标。并指出主题型展览与知识型展览在知识的创造、积聚和传播中发挥着互补的作用,不可偏废。
关键词:  博物馆;主题展;内容设计;叙述策略
DOI:
基金项目:
The Content Construction and Narrative Strategy for Theme Exhibitions
Song Xiangguang
()
Abstract:
Through display and interpretation of the things related to the subject, the theme exhibition responds to the current social and environment issues concerned by public. This article discusses the theme exhibition mode, content construction and narrative strategy, which suggested that the theme exhibition has to be introduced by the “problems” the public pays attention to, supported by scientific knowledge, based on the audience's own experience, future-oriented, providing clues to solutions or speculative paths and targeting the change of audience's attitude. It pointed out that the theme-based exhibitions and the knowledge-based exhibitions play a complementary role in the creation, accumulation and dissemination of knowledge and neither one can not be neglected.
Key words:  museum, theme exhibition, content design, narrative strategy

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